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Head, Digital Planning & Delivery

Maharashtra, India
6 - 12 (in years)
₹ 15,00,000 - ₹ 25,00,000
Job level - Senior Management

About Job


Job Details: •Agency leadership •To be a part of the founding and leadership team that launches India’s most brand-focused digital advertising agency •To help develop the philosophy and ethos of the agency •To be involved in key decisions on business and investment planning •Joint responsibility for agency P&L – specific responsibility for deliveries and costs in the digital planning and delivery functions •Pre-meeting strategy and brainstorming •Understanding clients requirements and working with the Creative and Client Servicing/ Planning teams to develop a complete plan and pitch presentation •Translating Creative and Planning thoughts into a complete digital plan across web, social media, mobile and content-based platforms •Manage entire calendar for online campaigns •Agency resource on understanding of the latest platforms and best practices in digital marketing. Educate and inspire Account Directors on digital opportunities and best practices f

Job Description


Job Details: •Agency leadership •To be a part of the founding and leadership team that launches India’s most brand-focused digital advertising agency •To help develop the philosophy and ethos of the agency •To be involved in key decisions on business and investment planning •Joint responsibility for agency P&L – specific responsibility for deliveries and costs in the digital planning and delivery functions •Pre-meeting strategy and brainstorming •Understanding clients requirements and working with the Creative and Client Servicing/ Planning teams to develop a complete plan and pitch presentation •Translating Creative and Planning thoughts into a complete digital plan across web, social media, mobile and content-based platforms •Manage entire calendar for online campaigns •Agency resource on understanding of the latest platforms and best practices in digital marketing. Educate and inspire Account Directors on digital opportunities and best practices for clients •Identifying and building skills for the agency in digital marketing, digital media planning, web development, social media, SEO/ SEM/ GDM, mobile apps and technology, content marketing, etc. •Involve, brief and oversee internal teams with respect to digital marketing campaigns as below •Creative team for conceptualisation of campaigns, development of layouts, images, videos, etc •Content teams for editorial creation •Technical and delivery teams for web development, app development, etc •Keep track of various campaigns running simultaneously •Develop monthly, quarterly and yearly reporting on all digital assets and marketing campaign performances •4+ years of relevant experience in a leading digital advertising agency or in the digital team of a mainline advertising agency •Experience in digital media and digital strategy/ account planning, and in delivery/ technology/ production of digital marketing services Knowledge •Complete understanding of all digital marketing platforms •Web development – a clear and thorough understanding of the web and browser platforms •SEO •SEM/ GDM - managing and optimizing the complete digital advertising ecosystem •YouTube and other content marketing platforms •Mobile – understanding of conceptualizing and delivery of msites, apps, and mobile-specific platforms like Whatsapp •Software Programming -speak, read and write the lingua franca of technology •Management, measurement and manipulation of the data related to digital marketing •Administration and Management-Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources. •Customer and Personal Service-Customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

Job Details


Industry
Other
Segment
Job Level
Senior Management
Salary
₹ 15,00,000 - ₹ 25,00,000
Experience
6 - 12 (in years)
State
Maharashtra
Country
India
Reporting To
Company Name
Company Size




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