Job Details:
â¢Agency leadership
â¢To be a part of the founding and leadership team that launches Indiaâs most brand-focused digital advertising agency
â¢To help develop the philosophy and ethos of the agency
â¢To be involved in key decisions on business and investment planning
â¢Joint responsibility for agency P&L â specific responsibility for deliveries and costs in the digital planning and delivery functions
â¢Pre-meeting strategy and brainstorming
â¢Understanding clients requirements and working with the Creative and Client Servicing/ Planning teams to develop a complete plan and pitch presentation
â¢Translating Creative and Planning thoughts into a complete digital plan across web, social media, mobile and content-based platforms
â¢Manage entire calendar for online campaigns
â¢Agency resource on understanding of the latest platforms and best practices in digital marketing. Educate and inspire Account Directors on digital opportunities and best practices f
Job Description
Job Details:
â¢Agency leadership
â¢To be a part of the founding and leadership team that launches Indiaâs most brand-focused digital advertising agency
â¢To help develop the philosophy and ethos of the agency
â¢To be involved in key decisions on business and investment planning
â¢Joint responsibility for agency P&L â specific responsibility for deliveries and costs in the digital planning and delivery functions
â¢Pre-meeting strategy and brainstorming
â¢Understanding clients requirements and working with the Creative and Client Servicing/ Planning teams to develop a complete plan and pitch presentation
â¢Translating Creative and Planning thoughts into a complete digital plan across web, social media, mobile and content-based platforms
â¢Manage entire calendar for online campaigns
â¢Agency resource on understanding of the latest platforms and best practices in digital marketing. Educate and inspire Account Directors on digital opportunities and best practices for clients
â¢Identifying and building skills for the agency in digital marketing, digital media planning, web development, social media, SEO/ SEM/ GDM, mobile apps and technology, content marketing, etc.
â¢Involve, brief and oversee internal teams with respect to digital marketing campaigns as below
â¢Creative team for conceptualisation of campaigns, development of layouts, images, videos, etc
â¢Content teams for editorial creation
â¢Technical and delivery teams for web development, app development, etc
â¢Keep track of various campaigns running simultaneously
â¢Develop monthly, quarterly and yearly reporting on all digital assets and marketing campaign performances
â¢4+ years of relevant experience in a leading digital advertising agency or in the digital team of a mainline advertising agency
â¢Experience in digital media and digital strategy/ account planning, and in delivery/ technology/ production of digital marketing services
Knowledge
â¢Complete understanding of all digital marketing platforms
â¢Web development â a clear and thorough understanding of the web and browser platforms
â¢SEO
â¢SEM/ GDM - managing and optimizing the complete digital advertising ecosystem
â¢YouTube and other content marketing platforms
â¢Mobile â understanding of conceptualizing and delivery of msites, apps, and mobile-specific platforms like Whatsapp
â¢Software Programming -speak, read and write the lingua franca of technology
â¢Management, measurement and manipulation of the data related to digital marketing
â¢Administration and Management-Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
â¢Customer and Personal Service-Customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.